S is for Success – Celebrating Sirens Debut Season
8th January 2018
2017 saw the launch of Scotland’s most exciting new sports Franchise, and the country’s only semi-pro women’s sports team with a TV broadcast deal. The UWS Sirens compete in the UK-wide, Sky Sports televised Vitality Netball Superleague, playing their home games in the £113m Emirates Arena in Glasgow.
The Sirens blazed a trail onto the Scottish sporting landscape in February and immediately made an impact that resonated across the UK, and across the globe. With a ground-breaking brand and vision, and a #ChangingTheGame campaign message, the Sirens meant business… on and off the court.
The sell-out televised Arena launch received national recognition, and this Award winning team commanded some of the biggest TV and live spectator viewing audiences in the league in their debut season.
With UK wide press coverage, a Government endorsed community engagement programme, some of the sport’s highest profile female athletes and a growing army of fans, the Sirens are leading the way for female sport in Scotland and have even bigger ambitions for Season 2.
What a year 2017 has been, and it seems only right to reflect on our successes, and get ready to smash our goals in 2018!